AI SearchAcculturation and cross-cultural communication in new product development teams (Record no. 1235)
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| fixed length control field | 161108s2012 th uu|m rtt 0| a1eng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | .b12173654 |
| 099 #9 - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | AIT Diss. no.SM-12-04 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chonlatis Darawong |
| 245 10 - TITLE STATEMENT | |
| Title | Acculturation and cross-cultural communication in new product development teams |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Pathum Thani, Thailand : |
| Name of publisher, distributor, etc. | Asian Institute of Technology, |
| Date of publication, distribution, etc. | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 170 p. : |
| Other physical details | ill. |
| 490 1# - SERIES STATEMENT | |
| Series statement | Dissertation ; |
| Volume/sequential designation | no. SM-12-04 |
| 500 ## - GENERAL NOTE | |
| General note | A dissertation submitted in partial fulfillment of the requirements for the degree of Doctor of Philosophy, School of Management |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Because globalization has a significanteffecton many types of international business, Multinational Companies (MNCs) have established overseas subsidiariesin global territories. To develop new product for local market, MNCs have expanded new product development (NPD) activities insubsidiaries to meetlocal requirements. Although a large number ofstudies have investigated how culture impacts on NPD practice and performance using a comparative study in several countries or cultures, sparseresearch has explored the effect of cultural factor within multicultural context such as MNCs subsidiaries. To achieve NPD project, MNC headquarters control overseas subsidiaries through personal contacts by sending expatriate to manage local business operations. Since both expatriate and local employees are from different countries or cultures, it creates multi-cultural environment at workplace. Under this circumstance, there is an occurrence of the contact of twocultural values which include 1) expatriate{u2019}s culture of origin, and 2) host-country cultures from local employees. When both parties mutually work on NPD project, they inevitably communicate with one another to accomplish the assignment. This forms communication between different cultures, or cross-cultural communication. Although most of previous studies emphasize the importance of cross-functional communication, this research focuses only on the impact of communication across cultures during NPD. To scope the context of this study, our samples are drawn the same functional areas. For example, marketing managers in subsidiary in host country often communicate with marketing director in parent country. This communication is critical in order to deeply understand local needs and requirements and subsequently incorporated into the global platform design. During cross-cultural communication, in addition, cultural contact between expatriate and local managersleads to the acculturation which explains how members from different cultures gradually change their cultural values. In this study, a conceptual model has been established to illustrate the moderating effect of acculturative modes (i.e. integration, assimilation, separation, and deculturation) on the relationship between cross-cultural communication and psychosocial outcomes (i.e. interpersonal conflict and trust). Twoprimary contributions of the research to the NPD studies are apparent. First, this studyexamines how acculturative modes moderate the effect of communication between expatriate and local NPD team on the psychosocial outcomes. Second, the research investigates the impact of cross-cultural communication on psychosocial outcomes. This is important because each communication behavior (i.e. quality, bi-directionality, and formality) can have different impact on each outcome.The findings from this study are useful for both academic and managerial implications. Theoretically, academicians gain better understanding of how acculturative modes affect the influence of cross-cultural communication on psychosocial outcomes. In addition, management of MNCs can effectively improve the relationship between expatriates and local managers with the use of different communication behaviours during NPD project.iii |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis (Ph.D.) - Asian Institute of Technology, 2012 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Intercultural communication |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Acculturation |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Igel, Barbara, |
| Relator term | Chairperson |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Badir, Yuosre, |
| Relator term | Examination Committee |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bohez, Erik L.J., |
| Relator term | Examination Committee |
| 810 2# - SERIES ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Asian Institute of Technology. |
| Title of a work | Dissertation ; |
| Volume/sequential designation | no. SM-12-04 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Full-Text |
| Uniform Resource Identifier | <a href="http://203.159.5.9/ait-thesis/detail.php?q=B00806">http://203.159.5.9/ait-thesis/detail.php?q=B00806</a> |
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| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | AIT Publications | 17/08/2026 | 50.00 | AIT Diss. no.SM-12-04 | 30050120390355 | 17/08/2026 | 1 | 17/08/2026 | 20-AIT Publication | ||||
| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | Archives | 17/08/2026 | AIT Diss. no.SM-12-04 | 30050120405542 | 17/08/2026 | 1 | 17/08/2026 | 40-Archives | |||||
| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | AIT Publications | 17/08/2026 | 50.00 | AIT Diss. no.SM-12-04 | 30050121065048 | 17/08/2026 | 2 | 17/08/2026 | 20-AIT Publication |