Consumers{u2019} knowledge, attitude, and willingness to pay for organic food products in Thailand (Record no. 22608)

MARC details
000 -LEADER
fixed length control field 03467nas a2200385 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260818084952.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241004s20239999th a ms tm 000 eng d
035 ## - SYSTEM CONTROL NUMBER
System control number .b12437116
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number AIT Thesis no.AB-23-04
100 0# - MAIN ENTRY--PERSONAL NAME
Personal name Kirana Phapatanaburi
245 10 - TITLE STATEMENT
Title Consumers{u2019} knowledge, attitude, and willingness to pay for organic food products in Thailand
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Pathum Thani, Thailand :
Name of publisher, distributor, etc. Asian Institute of Technology,
Date of publication, distribution, etc. 2023
300 ## - PHYSICAL DESCRIPTION
Extent 98 leaves :
Other physical details ill. +
Accompanying material 1online resource
490 1# - SERIES STATEMENT
Series statement Thesis ;
Volume/sequential designation no. AB-23-04
500 ## - GENERAL NOTE
General note A Thesis submitted in partial fulfillment of the requirements for the degree of Master of Agribusiness Management in Agribusiness Management
502 ## - DISSERTATION NOTE
Dissertation note Thesis (M. Am.) - Asian Institute of Technology, 2023
520 ## - SUMMARY, ETC.
Summary, etc. This research study consumers{u2019} knowledge, attitudes toward food safety concern, certification, and organic food products. Furthermore, this study aims to examine consumer knowledge of Organic Thailand Logo and attitude towards willing to pay on of organic food products, and provide recommendations to producers, marketers, and policy maker to develop organic food product. For data collection, 100 questionnaires were conducted to sample group in Bangkok and Metropolis areas in Thailand. The data was analyzed by descriptive and inferential statistic test. Knowledge of meaning Organic Thailand Logo was used for knowledge analysis of respondents. Furthermore, attitude towards food safety concern, certification and attitude towards organic products were used for attitude estimation. Then, the contingent valuation method was used for willingness to pay analysis by dichotomous choice and open-ended questions. Moreover, ordered logistic regression analysis was used for factors influencing the willingness to pay for organic product analysis. The result showed that most of respondents were female. Buyers had higher income than non-buyers. Consumers lacked knowledge of objective knowledge of this logo. However, buyers had more knowledge than non-buyers. Furthermore, most respondents were willing to pay for certified organic cabbage and water convolvulus, respectively. Buyers were willing to pay premium more than non-buyers for both vegetables. For certified organic cabbage, attitude towards certificate, buyers, female, and age affected willingness to pay premium. For certified organic water convolvulus, female, knowledge, attitude towards certificate, attitude towards organic products, and buyers influenced willingness to pay premium.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Natural foods
Geographic subdivision Thailand
General subdivision Finance
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Organic farming
Geographic subdivision Thailand
General subdivision Finance
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumers
General subdivision Attitudes
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Willingness to pay
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Zulfiqar, Farhad,
Relator term Chairperson
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tsusaka, Takuji W.,
Relator term Examination Committee
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Himanshu, Sushil Kumar,
Relator term Examination Committee
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Her Majesty the Queen{u2019}s Scholarships (Thailand),
Relator term Scholarship Donor
810 2# - SERIES ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Asian Institute of Technology.
Title of a work Thesis ;
Volume/sequential designation no. AB-23-04
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Full-Text
Uniform Resource Identifier <a href="http://203.159.5.9/ait-thesis/detail.php?q=B21480">http://203.159.5.9/ait-thesis/detail.php?q=B21480</a>
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998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 0
Cataloger's initials, CIN (RLIN) 241017
First date, FD (RLIN) m
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945 ## - LOCAL PROCESSING INFORMATION (OCLC)
l mnait
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type 71-e-Theses
909 ## - LOCAL ITEMS USED
Barcode Barcode : -
CREATED CREATED : 2024-04-10
RECORD Id RECORD # : i13515342
LPATRON LPATRON : 0
LCHKIN LCHKIN : -
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Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Date last seen Price effective from Koha item type
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library AIT Publications 18/08/2026   AIT Thesis no.AB-23-04 18/08/2026 18/08/2026 71-e-Theses
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