Designing of e-commerce website : (Record no. 27745)
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| fixed length control field | 03783nas|a2200481 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260818090335.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060314s2005 th uu|m rtt 0| a1eng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | .b11982585 |
| 099 #9 - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | AIT RSPR no.ICT-05-04 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tanachon Srisaidee |
| 245 10 - TITLE STATEMENT | |
| Title | Designing of e-commerce website : |
| Remainder of title | the case study of usability test in two websites |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Pathum Thani, Thailand : |
| Name of publisher, distributor, etc. | Asian Institute of Technology, |
| Date of publication, distribution, etc. | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 49 leaves : |
| Other physical details | ill. |
| 490 1# - SERIES STATEMENT | |
| Series statement | Research studies project report ; |
| Volume/sequential designation | no. ICT-05-04 |
| 500 ## - GENERAL NOTE | |
| General note | A research study submitted in partial fulfillment of the requirements for the degree of Master of Engineering, School of Advanced Technologies |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Research Studies Project Report (M.Eng.) - Asian Institute of Technology, 2005 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This research studied the general design principles to launch a new e-commerce website. The usability of two e-commerce websites were tested in order to analyze the key design principles affecting the effective use of the website. The usability test was done by nine AIT students. These students were familiar with the internet and website design. A sample student was used for the evaluation of test script before the real test. Other eight students conducted the real test. These students or users did the tasks asked by the facilitator. The tasks asked by the facilitator were created based on the Human Computer Interaction (HCI) methodology. The tasks script was separated into two parts, the first part focused on the effectiveness and the efficiency the second part on the utilities and functions of the websites. The analyzed results of this usability test show that the menu design, the product categorization and the search engine are significant elements in the design of user friendly e-commerce website. To demonstrate these research results, redesign of existing e-commerce website is suggested. This redesign shows more usable user interfaces following the key HCI design principles. Future research needs to be conducted to test the redesigned website and compare the results with the original design. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Electronic commerce |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Web sites |
| General subdivision | Design |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kovalainen, Mikko P., |
| Relator term | Chairperson |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sharma, A.B., |
| Relator term | Examination Committee |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Erke, Tapio J., |
| Relator term | Examination Committee |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | TOT Corporation Public Company Limited, |
| Relator term | Scholarship Donor |
| 810 2# - SERIES ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Asian Institute of Technology. |
| Title of a work | Research studies project report ; |
| Volume/sequential designation | no. ICT-05-04 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Full-Text |
| Uniform Resource Identifier | <a href="http://203.159.5.9/ait-thesis/detail.php?q=B09617">http://203.159.5.9/ait-thesis/detail.php?q=B09617</a> |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
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| a | 240329 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Operator's initials, OID (RLIN) | 0 |
| Cataloger's initials, CIN (RLIN) | 060303 |
| First date, FD (RLIN) | m |
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| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
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| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
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| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
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| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
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| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
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| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | 22-AIT Thesis (Replacement) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | 40-Archives |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | 20-AIT Publication |
| 909 ## - LOCAL ITEMS USED | |
| Barcode | Barcode : 30050120723704 |
| CREATED | CREATED : 2012-10-22 |
| RECORD Id | RECORD # : i12707867 |
| LPATRON | LPATRON : 0 |
| LCHKIN | LCHKIN : - |
| RENEWALS | # RENEWALS : 0 |
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| 909 ## - LOCAL ITEMS USED | |
| Barcode | Barcode : 30050160110754 |
| CREATED | CREATED : 2016-08-04 |
| RECORD Id | RECORD # : i12930556 |
| LPATRON | LPATRON : 0 |
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| 909 ## - LOCAL ITEMS USED | |
| Barcode | Barcode : 30050211022545 |
| CREATED | CREATED : 2022-08-02 |
| RECORD Id | RECORD # : i13363839 |
| LPATRON | LPATRON : 0 |
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| 909 ## - LOCAL ITEMS USED | |
| Barcode | Barcode : 30050211022537 |
| CREATED | CREATED : 2022-08-02 |
| RECORD Id | RECORD # : i13363840 |
| LPATRON | LPATRON : 0 |
| LCHKIN | LCHKIN : - |
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| 909 ## - LOCAL ITEMS USED | |
| Barcode | Barcode : 30050211022529 |
| CREATED | CREATED : 2022-08-02 |
| RECORD Id | RECORD # : i13363852 |
| LPATRON | LPATRON : 0 |
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| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | Archives | 18/08/2026 | AIT RSPR no.ICT-05-04 | 30050120723704 | 18/08/2026 | 3 | 18/08/2026 | 22-AIT Thesis (Replacement) | |||||
| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | Archives | 18/08/2026 | AIT RSPR no.ICT-05-04 | 30050160110754 | 18/08/2026 | 1 | 18/08/2026 | 40-Archives | |||||
| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | AIT Publications | 18/08/2026 | AIT RSPR no.ICT-05-04 | 30050211022545 | 18/08/2026 | 1 | 18/08/2026 | 20-AIT Publication | 50.00 | ||||
| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | AIT Publications | 18/08/2026 | AIT RSPR no.ICT-05-04 | 30050211022537 | 18/08/2026 | 2 | 18/08/2026 | 20-AIT Publication | 50.00 | ||||
| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | Archives | 18/08/2026 | AIT RSPR no.ICT-05-04 | 30050211022529 | 18/08/2026 | 4 | 18/08/2026 | 20-AIT Publication | 50.00 |

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