Development strategy for COGEN : (Record no. 29713)

MARC details
000 -LEADER
fixed length control field 03275nas a2200397 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260818090957.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200924s2001 th uu m rtt 0| a1eng d
035 ## - SYSTEM CONTROL NUMBER
System control number .b12347395
099 #9 - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number AIT RSPR no.ESM-01-08
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lacrosse, Ludovic
245 10 - TITLE STATEMENT
Title Development strategy for COGEN :
Remainder of title an action research approach
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Pathum Thani, Thailand :
Name of publisher, distributor, etc. Asian Institute of Technology,
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent 54 (12) leaves :
Other physical details ill.
490 1# - SERIES STATEMENT
Series statement Research studies project report ;
Volume/sequential designation no. ESM-01-08
500 ## - GENERAL NOTE
General note A research study submitted in partial fulfillment of the requirements for the degree of Master in Business Administration (Executive MBA Program)
502 ## - DISSERTATION NOTE
Dissertation note Research Studies Project Report (M.B.A.) - Asian Institute of Technology, 2001
520 ## - SUMMARY, ETC.
Summary, etc. Building on eight years experience and on the strengths of the team that had operated the biomass energy-related EC-ASEAN COGEN Programme, a new COGEN Center was created at AIT in February 2000. Most of its first year of activities was spent offering customized studies to Thai wood and agro- industries, aiming at helping them optimize the use of their residues for energy. A SWOT analysis revealed that COGEN had developed strong competitive advantages through the high competence of its team that can offer high value- added customized services at a very competitive price. A business development strategy was prepared. It integrates COGEN's relation with AIT, with its clients, partners and competitors, as well as COGEN's marketing and internal organization. Particular attention is paid to the management of the relationship of COGEN with its customers. The Customer Relationship Management Value Chain Model is used. COGEN team productivity was analysed. It reveals that COGEN shows most weaknesses of a young structure, i.e. a lack of experience, a shortage of staff, and limited financial resources. These problems are being tackled by the organization of regular internal COGEN seminars. An action plan is presented. If well implemented, it will help COGEN consolidate and reach its long-term sustainability before the end of 2001.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business
General subdivision Research
-- Methodology
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Johri, Lalit M.,
Relator term Chairperson
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Swierczek, F.W.,
Relator term Examination Committee
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tocquer, Gerard A.,
Relator term Examination Committee
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element PTS European,
Relator term Scholarship Donor
810 2# - SERIES ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Asian Institute of Technology.
Title of a work Research studies project report ;
Volume/sequential designation no. ESM-01-08
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a .b12347395
b multi
c m
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a 260327
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 0
Cataloger's initials, CIN (RLIN) 200924
First date, FD (RLIN) m
-- a
-- m
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945 ## - LOCAL PROCESSING INFORMATION (OCLC)
l mnait
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
l mnait
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
l mnarc
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type 20-AIT Publication
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CREATED CREATED : 2020-09-24
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Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library AIT Publications 18/08/2026 50.00   AIT RSPR no.ESM-01-08 30050120991418 18/08/2026 1 18/08/2026 20-AIT Publication
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library AIT Publications 18/08/2026 50.00   AIT RSPR no.ESM-01-08 30050120975635 18/08/2026 2 18/08/2026 20-AIT Publication
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library Archives 18/08/2026 50.00   AIT RSPR no.ESM-01-08 30050211017362 18/08/2026 3 18/08/2026 20-AIT Publication
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