Distribution and logistics system in laundry and personal care products : (Record no. 31096)

MARC details
000 -LEADER
fixed length control field 03542nam a2200409 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260818094031.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
035 ## - SYSTEM CONTROL NUMBER
System control number .b10210556
099 #9 - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number AIT Thesis no. SM-95-01
100 0# - MAIN ENTRY--PERSONAL NAME
Personal name Ha Ngoc Linh
245 10 - TITLE STATEMENT
Title Distribution and logistics system in laundry and personal care products :
Remainder of title an exploratory study conducted in Vietnam, Thailand, and the Philippines
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Bangkok :
Name of publisher, distributor, etc. Asian Institute of Technology,
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent 137 leaves :
Other physical details ill.
490 1# - SERIES STATEMENT
Series statement Thesis ;
Volume/sequential designation no. SM-95-01
502 ## - DISSERTATION NOTE
Dissertation note Thesis (M. B. A.) - Asian Institute of Technology, 1995
500 ## - GENERAL NOTE
General note A Thesis Study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, School of Management
520 ## - SUMMARY, ETC.
Summary, etc. The arena for competition in a market-free system is the marketing channel. Marketers from western companies are having difficulty in tapping the Vietnam market of consumer products due to lack of a national distribution and logistics system. The published literature relating to the wholesales and retail industry in Vietnam is very scarce. This study is-an attempt to fill the gap and alleviate the problem. Laundry and personal care products were chosen as the subject for this study. The author used benchmarking approach to achieve an optimum distribution and logistics system for Vietnam with learning from the best practices in Thailand and the Philippines. Procter & Gamble, Unilever, and Colgate-Palmolive are the cases to study. The conclusion of the study is that distributorship is the most appropriate and applicable practice for the Vietnam market. Since distributor acts like a secondary sales and logistics organization, the network of distributors enables the producer to achieve wide and deep market coverage with lowest risk and operation cost. Implementation of the distribution system is recommended to have two phases. The start-up phase is aimed at testing the operation and identifying the high capability distributors in major cities and towns. In the expanding phase the company improves the effectiveness of the organization and develops its network nationwide to reach consumers in remote and rural areas . The key for success is how to ensure the win-win cooperation between the producer, its distributors, and other channel members.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing channels
Geographic subdivision Vietnam
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Johri, Lalit M.,
Relator term Chairperson
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hertzberg, Ellen,
Relator term Examination committee
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Do, Ba Khang,
Relator term Examination Committee
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element The government of France,
Relator term Scholarship donor
810 2# - SERIES ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Asian Institute of Technology.
Title of a work Thesis ;
Volume/sequential designation no. SM-95-01
856 ## - ELECTRONIC LOCATION AND ACCESS
Materials specified Full-Text
Uniform Resource Identifier <a href="http://203.159.5.9/ait-thesis/detail.php?q=B15203">http://203.159.5.9/ait-thesis/detail.php?q=B15203</a>
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a .b10210556
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998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 1
Cataloger's initials, CIN (RLIN) 951210
First date, FD (RLIN) m
-- a
-- u
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945 ## - LOCAL PROCESSING INFORMATION (OCLC)
l mnait
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
l mnait
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
l mnarc
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type 20-AIT Publication
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type 40-Archives
909 ## - LOCAL ITEMS USED
Barcode Barcode : 30050003078309
CREATED CREATED : 1995-10-12
RECORD Id RECORD # : i11703751
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909 ## - LOCAL ITEMS USED
Barcode Barcode : 30020220000379
CREATED CREATED : 1995-10-12
RECORD Id RECORD # : i11703763
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LCHKIN LCHKIN : 2009-06-07
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909 ## - LOCAL ITEMS USED
Barcode Barcode : 30050120221881
CREATED CREATED : 2016-03-31
RECORD Id RECORD # : i12916298
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Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library AIT Publications 18/08/2026   AIT Thesis no. SM-95-01 30050003078309 18/08/2026 1 18/08/2026 20-AIT Publication
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library AIT Publications 18/08/2026   AIT Thesis no. SM-95-01 30020220000379 18/08/2026 2 18/08/2026 20-AIT Publication
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library Archives 18/08/2026   AIT Thesis no. SM-95-01 30050120221881 18/08/2026 1 18/08/2026 40-Archives
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