Leveraging information technology for superior customer service : (Record no. 69321)

MARC details
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005 - DATE AND TIME OF LATEST TRANSACTION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191295s1995 th uu m rtt 00| a1eng d
035 ## - SYSTEM CONTROL NUMBER
System control number .b10401040
099 #9 - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number AIT RSPR no. SM-95-26
100 0# - MAIN ENTRY--PERSONAL NAME
Personal name Preecha Vichitthamaros
245 10 - TITLE STATEMENT
Title Leveraging information technology for superior customer service :
Remainder of title the case study of life insurance companies in France and Thailand
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Bangkok :
Name of publisher, distributor, etc. Asian Institute of Technology,
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent 56 leaves :
Other physical details ill.
490 1# - SERIES STATEMENT
Series statement Research studies project report ;
Volume/sequential designation no. SM-95-26
502 ## - DISSERTATION NOTE
Dissertation note Research Studies Project Report (M.B.A.) - Asian Institute of Technology, 1995
500 ## - GENERAL NOTE
General note A research study report submitted in partial fulfillment of the requirements for the degree of Master of Business Administration.
520 ## - SUMMARY, ETC.
Summary, etc. The competition within life insurance industry today is intense. This rivalry takes place in three areas, i.e., price, product quality and service quality. If insurers try to compete on the basis of price, they have an advantage only as long as it takes the competition to match the price. If they try to compete on the basis of new products, the advantage lasts only until competitors imitate the product and in a regulated industry it is difficult to introduce new products. That leaves only one enduring way to compete - by offering better service. Production, underwriting, and claim settlement are the insurance operations which the insurers concentrate for their service quality. The characteristics of service quality can be viewed as operating things that are faster, better and cheaper. The service quality begins with the design of the service delivery system. A solution that enable insurers to compete through providing superior customer service and being more efficient and effective is the use of information technology. Insurers invest in information technology to speed up their operations and increase better service quality. Predica, the second largest life insurer in France, is very successful to do these by leveraging well-developed information technology of its owners, Credit Agricole Bank. Predica has developed computer systems to support the banks' computer networks for electronic data processing of life insurance transactions. These efficient systems have improved Predica's service quality, i.e. lower products' price, faster and better service. In Thailand, AIA, the largest life insurer, starts developing its computer systems to facilitate its agents and it plans to link these systems with the computers at head office to gain more efficiency. Although it pays attention on developing the systems to facilitate its agents, the service quality is also gained from the systems.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Information technology
General subdivision France
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Information technology
General subdivision Thailand
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Pandey, Indra M.,
Relator term Chairperson
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gupta, Joyti,
Relator term Examination Committee
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gougeon, Patrick,
Relator term Examination committee
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Royal Thai Government (RTG),
Relator term Scholarship donor
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element European Community,
Relator term Scholarship donor
810 2# - SERIES ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Asian Institute of Technology.
Title of a work Research studies project report ;
Volume/sequential designation no. SM-95-26
856 ## - ELECTRONIC LOCATION AND ACCESS
Materials specified Full-Text
Uniform Resource Identifier <a href="http://203.159.5.9/ait-thesis/detail.php?q=B15304">http://203.159.5.9/ait-thesis/detail.php?q=B15304</a>
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998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 1
Cataloger's initials, CIN (RLIN) 951219
First date, FD (RLIN) m
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942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type 20-AIT Publication
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type 22-AIT Thesis (Replacement)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type 40-Archives
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CREATED CREATED : 1995-12-19
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Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library AIT Publications 18/08/2026   AIT RSPR no. SM-95-26 30050120985428 18/08/2026 1 18/08/2026 20-AIT Publication
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library AIT Publications 18/08/2026   AIT RSPR no. SM-95-26 30050120597827 18/08/2026 3 18/08/2026 22-AIT Thesis (Replacement)
      Available for Loans Asian Institute of Technology Library Asian Institute of Technology Library Archives 18/08/2026   AIT RSPR no. SM-95-26 30050160104658 18/08/2026   18/08/2026 40-Archives
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