AI SearchAssessing farmers' adoption and continuance intention to use a mobile app for agrometeorological forecasts and advisories : (Record no. 8777)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 03962nas a2200373 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260817163432.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250916s20259999th u ms t 000 eng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | .b12464466 |
| 099 #9 - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | AIT Thesis no.AB-25-03 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Auxtero, Kathleen Mae Anino |
| 245 10 - TITLE STATEMENT | |
| Title | Assessing farmers' adoption and continuance intention to use a mobile app for agrometeorological forecasts and advisories : |
| Remainder of title | insights from Thailand and Vietnam |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Pathum Thani, Thailand : |
| Name of publisher, distributor, etc. | Asian Institute of Technology, |
| Date of publication, distribution, etc. | 2025 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 118 leaves : |
| Other physical details | ill. + |
| Accompanying material | 1online resource |
| 490 1# - SERIES STATEMENT | |
| Series statement | Thesis ; |
| Volume/sequential designation | no. AB-25-03 |
| 500 ## - GENERAL NOTE | |
| General note | A Thesis submitted in partial fulfillment of the requirements for the degree of Master of Agribusiness Management |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis (M. Am.) - Asian Institute of Technology, 2025 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The agriculture industry in the Greater Mekong Subregion (GMS) is highly vulnerable to climate variability, making timely and localized weather information critical for informed farm decision-making. In response to this need, a mobile application called ClimaFarm, a digital tool that provides agrometeorological information and agronomic advisories to farmers, was developed. This study then explores smallholder farmers' adoption, usage behavior, and continued use of the ClimaFarm app in Nakhon Phanom, Thailand, and Can Tho, Vietnam. Additionally, the experienced benefits, challenges, and opportunities linked with the app use were also identified. Partial Least Squares Structural Equation Modeling (PLS-SEM) and Binary Logistic Regression (BLR) were used to analyze adoption behavior, while continued use was assessed through an adapted Technology Continuance Theory (TCT) model using PLS-SEM analysis. Findings from 168 respondents revealed that most farmers found the app useful, convenient, and supportive in weather-based decision-making, particularly for planting, irrigation, and fertilizer and pest management. Perceived usefulness (Ý=0.261, p<0.01), trust (Ý=0.280, p<0.1), satisfaction (Ý=0.251, p<0.05), and attitude (Ý=0.247, p<0.05) were significant behavior-specific predictors of continued use, while social influence (Ý=-0.581, p<0.01), and perceived usefulness (Ý=0.440, p<0.1) influenced adoption. Furthermore, socio-demographic factors such as farming experience (Ý=-0.037, p<0.05) and household income (Ý=-0.161, p<0.05) also influenced adoption and continued use, respectively. Key challenges reported included app interface and language difficulties, limited forecast accuracy, and internet connectivity issues. Despite these barriers, the majority of farmers reported positive early impacts, with 85% willing to recommend the app to others. The study offers theoretical contributions to understanding the adoption of digital tools in agriculture and delivers practical advice for app developers, policymakers, and extension providers. It emphasizes the significance of a user-centered design, reliable content, and inclusive implementation strategies in scaling mobile advisory tools for climate-smart agriculture in the GMS. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Agricultural applications |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mobile apps |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Crops and climate |
| Geographic subdivision | Mekong River Region |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Himanshu, Sushil Kumar, |
| Relator term | Chairperson |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Yaseen, Muhammad, |
| Relator term | Examination Committee |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pramanik, Malay, |
| Relator term | Examination Committee |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Her Majesty the Queen{u2019}s Scholarship (Thailand), |
| Relator term | Scholarship Donor |
| 810 2# - SERIES ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Asian Institute of Technology. |
| Title of a work | Thesis ; |
| Volume/sequential designation | no. AB-25-03 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Full-Text |
| Uniform Resource Identifier | <a href="http://203.159.5.9/ait-thesis/detail.php?q=B22764">http://203.159.5.9/ait-thesis/detail.php?q=B22764</a> |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b12464466 |
| b | mnarc |
| c | a |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) | |
| a | 251218 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Operator's initials, OID (RLIN) | 0 |
| Cataloger's initials, CIN (RLIN) | 250917 |
| First date, FD (RLIN) | m |
| -- | h |
| -- | a |
| -- | 0 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| l | mnarc |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | 67-Electronic Resource |
| 909 ## - LOCAL ITEMS USED | |
| Barcode | Barcode : - |
| CREATED | CREATED : 2025-09-16 |
| RECORD Id | RECORD # : i13557749 |
| LPATRON | LPATRON : 0 |
| LCHKIN | LCHKIN : - |
| RENEWALS | # RENEWALS : 0 |
| -- | # OVERDUE : 0 |
| -- | IUSE3 : 0 |
| -- | TOT CHKOUT : 0 |
| -- | TOT RENEW : 0 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | Archives | 17/08/2026 | AIT Thesis no.AB-25-03 | 17/08/2026 | 1 | 17/08/2026 | 67-Electronic Resource |