AI SearchAssessment of the benefits, costs, and factors affecting the adoption of traceability system in rice (Record no. 9400)
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| 000 -LEADER | |
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| fixed length control field | 03992nas a2200385 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260817163653.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240827s20249999th a ms tt 000 eng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | .b12052528 |
| 099 #9 - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | AIT Thesis no.AB-24-02 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chawanrat Euafua |
| 245 10 - TITLE STATEMENT | |
| Title | Assessment of the benefits, costs, and factors affecting the adoption of traceability system in rice |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Pathum Thani, Thailand : |
| Name of publisher, distributor, etc. | Asian Institute of Technology, |
| Date of publication, distribution, etc. | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 111 leaves : |
| Other physical details | ill. + |
| Accompanying material | 1online resource |
| 490 1# - SERIES STATEMENT | |
| Series statement | Thesis ; |
| Volume/sequential designation | no. AB-24-02 |
| 500 ## - GENERAL NOTE | |
| General note | A Thesis submitted in partial fulfillment of the requirements for the degree of Master of Agribusiness Management in Agribusiness Management |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis (M. Am.) - Asian Institute of Technology, 2024 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | The COVID-19 pandemic has heightened consumer awareness about health, safety, and supply chain transparency, influencing agricultural product consumption patterns. Traceability systems like Thailand's "TraceThai.com" help track food origins and increase product reliability. However, farmers face challenges in adopting traceability systems due to factors like perceived usefulness, social influence, system characteristics, personal innovation, risk, and external factors such as distance and costs. There are three main aims in this research: 1. To compare the benefits and costs of adopting traceability systems among rice farmers. 2. To examine the factors that influence farmers' decisions to either adopt or abstain from adopting traceability systems.3. To identify marketing channels used by farmers. The study surveyed 212 farmers in Surin province using a questionnaire, mainly focused on their demographics, incomes, costs, and attitudes toward the system. For methodology, this research employed descriptive and frequency statistics to review nominal data. T-tests, chi-square tests, profitability analysis, propensity score matching, and logit regression were primarily used to compare significant statistical differences between users and non-users. From the results of the study, it was found that farmers who use the system have more advantages in terms of selling prices that can be set higher and net income. It was also found that, in order to use the system, farmers must grow organic rice, which allows them to reduce the cost of using pesticides. The factors affecting adoption include years of schooling, cooperatives, selling price, and proximity distance to the city. Furthermore, users exported more goods abroad, while non-users sold more to mostly middlemen. The research findings demonstrated significant intergenerational interest in using the system, but there was still a lack of knowledge and confidence, causing uncertainty among farmers. Therefore, it{u2019}s important to promote cooperation among farmers to exchange knowledge and experience. Moreover, the government should establish a centre to educate farmers on organic farming, certifications, and traceability systems. Additionally, they should establish traceability-certified product distribution to promote their products. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Agriculture |
| General subdivision | Technological innovations |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Rice |
| Geographic subdivision | Thailand |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Farmers |
| Geographic subdivision | Thailand |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zulfiqar, Farhad, |
| Relator term | Chairperson |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Yaseen, Muhammad, |
| Relator term | Co-Chairperson |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Datta, Avishek, |
| Relator term | Examination Committee |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Tsusaka, Takuji W., |
| Relator term | Examination Committee |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Royal Thai Government Fellowship, |
| Relator term | Scholarship Donor |
| 810 2# - SERIES ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Asian Institute of Technology. |
| Title of a work | Thesis ; |
| Volume/sequential designation | no. AB-24-02 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Full-Text |
| Uniform Resource Identifier | <a href="http://203.159.5.9/ait-thesis/detail.php?q=B21448">http://203.159.5.9/ait-thesis/detail.php?q=B21448</a> |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b12052528 |
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| a | 241024 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Operator's initials, OID (RLIN) | 0 |
| Cataloger's initials, CIN (RLIN) | 241009 |
| First date, FD (RLIN) | m |
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| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| l | mnarc |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | 71-e-Theses |
| 909 ## - LOCAL ITEMS USED | |
| Barcode | Barcode : - |
| CREATED | CREATED : 2024-10-16 |
| RECORD Id | RECORD # : i13516954 |
| LPATRON | LPATRON : 0 |
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| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available for Loans | Asian Institute of Technology Library | Asian Institute of Technology Library | Archives | 17/08/2026 | AIT Thesis no.AB-24-02 | 17/08/2026 | 17/08/2026 | 71-e-Theses |