A project study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration (Exec utive) in International Business {u2013} Management of Technology (VN)

Thesis (M.Eng.) - Asian Institute of Technology, 2002

This case research focus es on studying how to set a business plan for a small company with employee from 1 - 20. It is a business plan for QC service in Vietnam for furniture product . An interesting thing of this case is the owner of C ompany is also the CEO - Managing Director and researcher. Therefore , all data are transparency. By studying external and internal environment, it helps autho r and reader understanding abou t furniture industry in Vietnam; strong points and weak points of Dai Quoc Co., Ltd as well as opportunities and threats for QC service in Vietnam. T hrough nine steps of establish ing a business plan in this research , reader can understand clearly actions in each step from ideas for new business; understand market, competitor s , budgeting , financing , etc... until complete business plan. Budgeting is a very important process to describe the finance situation from start - up until ru nning and operating; it displays by month in the first year , by year in the following year. A short finance report and finance index to evaluate the feasibility of the project . A good business plan is also a marketing tool to attract new invest ment or new loan when financing. Through the studying, researcher is more confident when setting up a new business plan . It also a good reference for non - business people wants to be owner of a small personal business.