TY  - SER
AU  - Sianghio,Joseph Paul C.
AU  - Hirsch,Georges S.
AU  - Sharif,Nawaz
AU  - Ponson,Bruno
ED  - Government of France,
TI  - Strategic implications of the single European market on ASEAN electronic microcomponents firms from a European perspective
T2  - Research studies project report
PY  - 1991///
CY  - Bangkok
PB  - Asian Institute of Technology
KW  - Semiconductor industry
KW  - ASEAN countries
KW  - European communities
N1  - A research study submitted in partial fulfillment of the requirements for the degree of Master in Business Administration in Management of Technology, School of Management; Research Studies Project Report (M.B.A.) - Asian Institute of Technology, 1991
N2  - The emergence of a single European market by the end of 1992 will have implications on all global industries, especially the Electronic Microcomponents sector. Firms from South-East Asia, in the hope of maintaining its microcomponents export activities to the European community, must know exactly what the unification program's components are and what its strategic implications are going to be. As a response, this research study identifies the EC-wide directives, industry-specific legislation and R&D projects relevant to the industry from a European perspective. In so doing, a series of interviews were conducted with leading firms operating in Europe to get their perceptions on the strategic implications of the program on the industry's structure, competitive priorities and location of value activities. Based on the results, short and long-term strategies appropriate for South-East Asian companies are recommended
UR  - http://203.159.5.9/ait-thesis/redirect.php?q=B17097
ER  -