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  <titleInfo>
    <title>Strategy formulation for service quality improvement in banking business</title>
    <subTitle>a case study of Rastriya Banijya Bank in Nepal</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Ojha, Jyoti Chandra</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Johri, Lalit M.</namePart>
    <role>
      <roleTerm type="text">Chairperson</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Gupta, Joyti</namePart>
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      <roleTerm type="text">Examination Committee</roleTerm>
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  <name type="personal">
    <namePart>Paul, Himangshu</namePart>
    <role>
      <roleTerm type="text">Examination Committee</roleTerm>
    </role>
  </name>
  <name type="corporate">
    <namePart>Deutscher Akademischer Austauschdienst (DAAD)  (German Academic Exchange Service)</namePart>
    <role>
      <roleTerm type="text">Scholarship Donor</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">series</genre>
  <genre authority="marc">technical report</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">th</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Bangkok</placeTerm>
    </place>
    <publisher>Asian Institute of Technology</publisher>
    <dateIssued>1997</dateIssued>
    <dateIssued encoding="marc">1998</dateIssued>
    <issuance>continuing</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <extent>124 p. : ill. + 1 online resource</extent>
  </physicalDescription>
  <abstract>As the Nepalese commercial banking sector is moving towards globalization,  implementation of good service quality programs by the Nepalese commercial banks IS  becoming extremely important to differentiate themselves from their competitors.  This study is a combination of exploratory and evaluative research intended to assess  the quality of service in Rastriya Banijya Bank (RBB), the only one hundred percent  government owned commercial bank in Nepal, and suggest ways of improving service  quality. The study covers the banking scenarios of Nepal, RBB corporate profile and its  service quality assessment and evaluation.  In this study, the quality of service provided by RBB was evaluated on the basis of  customers' perception. At the same time service quality infrastructures, such as team  work, perceived control, employee job fit, communication and feed back and evaluation  system and factors affecting specific service quality were studied based on employees'  perceptions.  The collected data were statistically analyzed usmg Statistical Package for Social  Science (SPSS) software.  The findings of the study reveal that computerization has a significant effect on  improving the quality of service on the most important aspects such as reliability and  responsiveness in the service ofRBB.  Based on the findings of the study recommendations are made to improve quality in the  deposit, loan, money transmission and overall service of the bank. </abstract>
  <note>A thesis submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, School of Management</note>
  <note>Thesis (M.B.A.) - Asian Institute of Technology, 1997</note>
  <subject authority="lcsh">
    <topic>Bank management</topic>
    <geographic>Nepal</geographic>
  </subject>
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    <titleInfo>
      <title>Thesis ; no. SM-97-05</title>
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      <namePart>Asian Institute of Technology.</namePart>
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  <identifier type="uri">http://203.159.5.9/ait-thesis/detail.php?q=B13542</identifier>
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