a case study of Kawasan Jalan Jaksa (Jaksa street area) Jakarta, Indonesia Hendra Yusran Siry creator Jamieson, Walter Chairperson Tang, John C.S. Examination Committee Perera, L.A.S. Ranjith Examination Committee The Government of Canada (CIDNCUC) The Ford Foundation - Jakarta Scholarship donor text series technical report th Bangkok Asian Institute of Technology 2001 continuing eng 76 leaves Trough the range of complex and interacting issues surrounding tourism in Asian megacities is vast; research on these issues is rare and limited. The challenge is to examine and to explore the sustainability of tourism activities in Asian megacities. This study focuses on tourism activities in Jakarta, with using Jalan Jaksa, a central backpackers' and youth independent tourist district as the study area. The study examines how Jalan Jaksa exists within the context increasing demand for quality tourism and barriers to sustainable tourism. A SWOT analysis and SWOT matrix as well some other considerations are used to develop recommendations. On the basis of the fact finding and community needs, the study recommends that (i) improvement of the urban design, (ii) sustainable marketing and (iii) sustainable event are determining factors for pursuing sustainable tourism in Jalan Jaksa, Jakarta. A simple cost benefit table shows that all the proposed recommendations point to economic, social and environmental. The study also argues that the achievement of all recommendations relies heavily on the policy of local government to support tourism activities in Jalan Jaksa, and strong community support. A thesis submitted in pa11ial fulfilment of the requirements for the degree of Master of Science, School of Environment, Resources and Development Thesis (M.Sc.) - Asian Institute of Technology, 2001 Ecotourism Indonesia Jakarta Tourism Indonesia Jakarta Asian Institute of Technology. http://203.159.5.9/ait-thesis/detail.php?q=B11178 http://203.159.5.9/ait-thesis/detail.php?q=B11178 020712 20260818223657.0