03340nam a2200433 4500 20260818085445.0 011098s1998 th r 0000|0 eng d .b11724250 AIT RSPR no. SM-98-26 Sukanya Thongserm Crisis management system at a Thai telecommunication company : a case study of UCOM (Network) Bangkok : Asian Institute of Technology, 1998 112 leaves Research studies project report ; no. SM-98-26 A research study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, School of Management Research Studies Project Report (M.B.A.) - Asian Institute of Technology, 1998 Since July, 1997, Thailand has faced the economic crisis situation. It has affected many business areas, especially in the businesses which deal with the exchange foreign currencies. Telecommunication industry is also the one who has affected from this crisis. Some companies have to cease their businesses and some have to find the solutions to survive. Establishment the crisis management system in organization is one of wise solution to cope with the crisis. However, there are many crisis management systems provided during global change. The company who wants to carry out this system should deliberately consider whether it fit with the company or not. For the case company, UCOM (Network), we have selected the crisis management model of Nunamaker, Weber, and Chen to be the framework. The analysis presented the crisis management system of case company based on the selected model. However, there are both the benefits and limitations of adapting this model to the case company. The top management should weight the positive and negative outcomes before proceeding. Telecommunication Thailand Do, Ba Khang, Chairperson Truong, Quang, Examination Committee Tang, John C.S., Examination Committee United Communication Industry Public Company Limited (UCOM), Scholarship donor Asian Institute of Technology. Research studies project report ; no. SM-98-26 Full-Text http://203.159.5.9/ait-thesis/detail.php?q=B13008 .b11724250 mnait y 240407 0 980914 m a y 0 mnait mnait mnarc mnarc 20 40 Barcode : 30050120619720 CREATED : 1998-09-14 RECORD # : i1209447x LPATRON : 1028975 LCHKIN : 2019-04-09 # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 1 TOT CHKOUT : 6 TOT RENEW : 2 Barcode : 30050120619712 CREATED : 1998-09-14 RECORD # : i12094481 LPATRON : 1018595 LCHKIN : 2008-12-07 # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 7 TOT RENEW : 0 Barcode : 30050160102710 CREATED : 2016-04-28 RECORD # : i1296007x LPATRON : 0 LCHKIN : - # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 0 TOT RENEW : 0 Barcode : 30050120999817 CREATED : 2020-05-25 RECORD # : i13271854 LPATRON : 0 LCHKIN : - # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 0 TOT RENEW : 0 24451 24451 0 0 0 0 MAIN MAIN mnait 2026-08-18 0 AIT RSPR no. SM-98-26 30050120619720 2026-08-18 08:54:45 1 2026-08-18 20 0 0 0 0 MAIN MAIN mnait 2026-08-18 0 AIT RSPR no. SM-98-26 30050120619712 2026-08-18 08:54:45 2 2026-08-18 20 0 0 0 0 MAIN MAIN mnarc 2026-08-18 0 AIT RSPR no. SM-98-26 30050160102710 2026-08-18 08:54:45 2026-08-18 40 0 0 0 0 MAIN MAIN mnarc 2026-08-18 0 AIT RSPR no. SM-98-26 30050120999817 2026-08-18 08:54:45 3 2026-08-18 20