03385nas a2200457 a 4500 20260818085454.0 211015s2021 th uu m rtt 0| a1eng .b12374556 AIT Proj. no.SM-21-01 Malla, Ashma A critical analysis of CSR initiatives of the top 10 fortune 500 companies before and during COVID-19 49 leaves : ill. Project ; no. SM-21-01 A project submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, School of Management Project (M.B.A.) - Asian Institute of Technology, 2021 While CSR was one of the major focal points for most companies, the COVID-19 pandemic brought about a significant upheaval in their priorities. In this context, the study aims to identify and understand the CSR initiatives of the top ten Fortune 500 companies during COVID-19 and compare it with the pre-COVID-19 period. An empirical case study analysis was carried out to gain in-depth insights regarding those initiatives. The research used a variety of data sources including press releases, annual reports, and news articles, to base its findings on the current situation. The information was accessed from the respective company{u2019}s websites. The result indicated that all these companies were particularly focused on the philanthropic and economic dimensions of CSR during the pandemic such as making donations to vulnerable communities and taking precautionary operational measures to safeguard employees and consumers. However, while comparing those initiatives with pre-COVID CSR initiatives, it could be seen that those initiatives were implemented without keeping in mind the environmental dimension. Those initiatives were short-term and lacked overall sustainability. Corporate social responsibility series Social responsibility of business COVID-19 Pandemic, 2020- Levermore, Roger, Chairperson Zimmermann, Willi, Examination Committee Vatcharapol Sukhotu, Examination Committee Asian Institute of Technology Fellowship, Scholarship Donor Asian Institute of Technology. Project ; no. SM-21-01 Full-Text http://203.159.5.9/ait-thesis/detail.php?q=B15070 .b12374556 mnarc m 250129 0 211015 m b m 2 mnarc mnarc mnait mnait 67 40 20 Barcode : - CREATED : 2021-10-21 RECORD # : i13353226 LPATRON : 0 LCHKIN : - # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 0 TOT RENEW : 0 Barcode : 30050211012652 CREATED : 2023-08-08 RECORD # : i13458486 LPATRON : 0 LCHKIN : - # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 0 TOT RENEW : 0 Barcode : 30050120902696 CREATED : 2025-01-17 RECORD # : i13527733 LPATRON : 0 LCHKIN : - # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 0 TOT RENEW : 0 Barcode : 30050120902662 CREATED : 2025-01-17 RECORD # : i13527745 LPATRON : 0 LCHKIN : - # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 0 TOT RENEW : 0 24502 24502 0 0 0 0 MAIN MAIN mnarc 2026-08-18 0 AIT Proj. no.SM-21-01 2026-08-18 08:54:54 2026-08-18 67 0 0 0 0 MAIN MAIN mnarc 2026-08-18 0 AIT Proj. no.SM-21-01 30050211012652 2026-08-18 08:54:54 1 2026-08-18 40 0 0 0 0 MAIN MAIN mnait 2026-08-18 50.00 0 AIT Proj. no.SM-21-01 30050120902696 2026-08-18 08:54:54 1 2026-08-18 20 0 0 0 0 MAIN MAIN mnait 2026-08-18 50.00 0 AIT Proj. no.SM-21-01 30050120902662 2026-08-18 08:54:54 2 2026-08-18 20