@book{35504,
	author = {Orm Davy and Broustai, Joel Francois, and Government of French,},
	title = {L'Efficacite de programmes de fidelisation sur la fidelite e'tude de cas :},
	publisher = {Asian Institute of Technology,},
	year = {2004},
	series = {Research studies project report ;},
	address = {Pathum Thani, Thailand :},
	note = {A research study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, School of Management},
	url = { http://203.159.5.9/ait-thesis/detail.php?q=B09626}
}