03309nas a2200433 a 4500 20260817162444.0 090124s2007 th uu|m rtt 0| a1eng d .b12046905 AIT RSPR no.SM-07-82 Tiamkare Thitithamtada An analysis of the competitive environment of Thai and Malaysian automotive industry Pathum Thani, Thailand : Asian Institute of Technology, 2007 85 leaves : ill. Research studies project report ; no. SM-07-82 A research study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration in International Business Research Studies Project Report (M.B.A.) - Asian Institute of Technology, 2007 This research aims to identify the external and internal factors of the automotive industry of Thailand and Malaysia in order to pinpoint the characteristics that contribute to the competitiveness as well as the weakness of their industry. In doing so, the analysis will be done by mean of a cross-national comparison of the strengths, weaknesses, opportunities and threats that lie in the industry of each country. Together with the expert opinions, as attained from interviews, the research will provide the insights and suggestions for the future automotive policies that will create competitiveness for the automotive industry in the ASEAN region. As the automotive industry of Thailand and Malaysia are moving towards becoming more liberalized. There are tradeoffs that need to be taken into consideration that is the negative effects that may occur on the local players in their countries. However, tradeoffs may be rather more critical in one country than the other as their national interests are different. Malaysia has its National Car projects whereas Thailand does not. It is interesting to see how the 2 countries are going to deisign their trade policies that will best cope with the situation they are facing. Automobile industry and trade Thailand Automobile industry and trade Malaysia Johri, Lalit M., Chairperson Dimmitt, Nicholas J., Examination Committee Sununta Siengthai, Examination Committee RTG Fellowship, Scholarship Donor Asian Institute of Technology. Research studies project report ; no. SM-07-82 Full-Text http://203.159.5.9/ait-thesis/detail.php?q=B10549 .b12046905 mnait u 240403 0 090124 m a u 3 mnait mnait mnarc 20 22 40 Barcode : 30050120995195 CREATED : 2009-01-24 RECORD # : i12591646 LPATRON : 0 LCHKIN : - # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 0 TOT RENEW : 0 Barcode : 30050120568612 CREATED : 2012-02-11 RECORD # : i12713673 LPATRON : 0 LCHKIN : - # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 0 TOT RENEW : 0 Barcode : 30050120360697 CREATED : 2016-03-06 RECORD # : i13015059 LPATRON : 0 LCHKIN : - # RENEWALS : 0 # OVERDUE : 0 IUSE3 : 0 TOT CHKOUT : 0 TOT RENEW : 0 5082 5082 0 0 0 0 MAIN MAIN mnait 2026-08-17 50.00 0 AIT RSPR no.SM-07-82 30050120995195 2026-08-17 16:24:44 1 2026-08-17 20 0 0 0 0 MAIN MAIN mnait 2026-08-17 0 AIT RSPR no.SM-07-82 30050120568612 2026-08-17 16:24:44 3 2026-08-17 22 0 0 0 0 MAIN MAIN mnarc 2026-08-17 0 AIT RSPR no.SM-07-82 30050120360697 2026-08-17 16:24:44 2026-08-17 40