@book{58954,
	author = {Sirisavan Phathaphone and Deussen, Arne, and French Government, },
	title = {Improving the marketing strategy of mobile phone service :},
	publisher = {Asian Institute of Technology,},
	year = {2002},
	series = {Research studies project report ;},
	address = {Bangkok :},
	note = {A research study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, School of Management},
	url = {http://203.159.5.9/ait-thesis/detail.php?q=B07952}
}