Banerjee, Syagnik M-powering marketing in a mobile world [electronic resource] / Syagnik Banerjee, Ruby Roy Dholakia and Nikhilesh Dholakia - New York : Business Expert Press, 2017 - 1 online resource (147 pages) : ill. Donated by Mr.Pote Narittakul Lee ISBN: 9781631570049 Subjects--Topical Terms: Big dataInternet marketingMobile commerce LC Class. No.: HF5548.34 / B36 2017eb