@book{88418,
	author = {Muthian, Palanichamy and Johri, Lalit M.,},
	title = {Planning for success :},
	publisher = {Asian Institute of Technology,},
	year = {2003},
	series = {Research studies project report ;},
	address = {Pathum Thani, Thailand :},
	note = {A research study submitted in partial fulfillment of the requirements for the degree of Master in Business Administration (Executive)}
}