000			02227nam a2200265 a 4500
005			20260817161832.0
008
035			_a.b12341770
100	1		_aVu, Ba Tuyen
245	1	0	_aAgency development of Dai-Ichi Life Insurance Company
260			_aPathumthani : _bAsian Institute of Technology, _c2007
300			_e1 online resource
500			_aA research study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, School of Management
520			_a During the past two decades Vietnam has experienced a rapid growth in the economy, which has stimulated the development of the Life Insurance Industry of Vietnam. The Industry has been remarkably developed through the foreign-invested entrants. Dai-ichi Life Insurance Company of Vietnam (DLVN) entered through the acquisition of Bao Minh CMG Life Insurance Company (BMCMG) in January 2007. This research study conducts an analysis of the 7s - model by McKinsey Consulting, which helps identify the quality level of the agency force of DLVN, it examines the performance of its competitors by identifying their key success factors. To assess the quality of DLVN agency force, in addition to the secondary data, personal interviews has been undertaken with the DLVN{u2019}s existing agency managers. This research has revealed the most outstanding concern, an impeding factor of DLVN. This is the low quality of the agency force. Changes required include selection, maximization of agency force potential through objectively result-oriented training, field management development, performance management system, structured compensation program to reward and the use of technology to support agent productivity growth and development.
610	2	0	_aDai-Ichi Life Insurance Company
650		0	_a Insurance, Life
700	1		_aSwierczek, F.W., _eChairperson
700	1		_aBechter, Clemens, _eExamination Committee
700	1		_aNguyen, Cong Thanh, _eExamination Committee
856			_3Full-Text _uhttp://203.159.5.9/ait-thesis/detail.php?q=B04775
907			_a.b12341770 _bmnait _cj
902			_a240423
998			_b0 _c200108 _dm _ea _fj _g0
999			_c2855 _d2855