000 03114nas|a2200409 i 4500
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008 200598s1997 th uu m rtt 00| a1eng d
035 _a.b11711231
099 9 _aAIT RSPR no.ISE-97-02
100 0 _aArman Hakim Nasution
245 1 0 _aEstablishment of a taxi company in Surabaya, Indonesia :
_ba feasibility study
260 _aBangkok :
_bAsian Institute of Technology,
_c1997
300 _a95 p.
490 1 _aResearch studies project report ;
_vno. ISE-97-02
500 _aA research study submitted in partial fulfillment of the requirements for the degree of Master of Engineering, School of Advanced Technologies
502 _aResearch Studies Project Report (M.Eng.) - Asian Institute of Technology, 1997
520 _aInvestment in public transportation has unique characteristics. The uniqueness of this investment is caused by the tariff fare constraint set up by the government. Because of this factor, companies compete each other by providing better service to the customer and cost efficiency. Surabaya, similar to other big cities, is estimated to have a good market for transportation business, especially limited public transportation such as taxis, due to the big role of the city, high income per-capita, and dynamic activities of people there. Although it is predicted that a taxi business would have a good prospect, the scrutiny of the project is required by the new investor. So a feasibility study must be conducted. This study is related to the feasibility of the project from the investor point of view in marketing, technical, and financial aspects. The studies in the marketing aspect using experts' opinion, and technical aspects by surveying yield a conclusion that this business will run well. The study in financial aspects shows that this project will give high return of approximately 45.26%. From the result of sensitivity analysis, we also conclude that the project is feasible with low risk.
650 1 0 _aTransportation
_xIndonesia
_xSurabaja
_xPlanning
650 1 0 _aTaxicabs
_xIndonesia
_xSurabaja
700 0 _aAnulark Pinnoi,
_eChairperson
700 1 _aWiqkramanayake, B.W.E.,
_eExamination committee
700 1 _aNagarur, Nagendra N.,
_eExamination Committee
710 2 _aHigher Education Program - ADB Loan 1253,
_eScholarship donor
710 2 _aGovernment of Indonesia,
_eScholarship donor
810 2 _aAsian Institute of Technology.
_tResearch studies project report ;
_vno. ISE-97-02
856 _3Full-Text
_uhttp://203.159.5.9/ait-thesis/detail.php?q=B13500
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