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008 201103s2002 th u m rtt 0| a1eng d
035 _a.b12311595
099 9 _aAIT RSPR no. SM-02-79
100 1 _aSivalogathasan, Vasthiyampillai
245 1 3 _aAn analysis of the human resource management and business strategy :
_ba case study of the Philips (Thailand) Company Ltd.
260 _aBangkok :
_bAsian Institute of Technology,
_c2002
300 _a78 leaves :
_bill.
490 1 _aResearch studies project report ;
_vno. SM-02-79
500 _aA research study submitted in paitial fulfillment of the requirements for the degree of Master of Business Administration, School of Management
502 _aResearch Studies Project Report (M.B.A.) - Asian Institute of Technology, 2002
520 _aThe aim of this study is to examine the existing I-IRM practices in the Philips Thailand Company Ltd. (Philips Semiconductors Thailand and Philips Electronics Thailand) and to investigate whether there is a relationship between HRM and Business Strategy. Links between the J-IRM strategy and Business strategy is taken as the conceptual framework of' the study. Primary data were gathered from questionnaire, Annual reports, journal and web sites of companies were explored to gather secondary data. Fifty managers responded to the questionnaire and Human Resource Managers of two divisions of the company were further interviewed. It was found that well-defined and properly communicated HRM policy that is aligned with the business strategy of the company worked towards the achievement of company goals. Many managers were found to be praiseworthy existing HRM policy and practices. Correlation between existing HRYI policy and business strategy was found to be very significant. It was further found that existing HRM policy had a significant association with higher performance.
650 0 _aPersonnel management
_zThailand
_vCase studies
650 0 _aBusiness planning
_zThailand
_vCase studies
700 0 _aSununta Siengthai,
_eChairperson
700 1 _aSwierczek, F.W.,
_eExamination Committee
700 0 _aSingha Chiamsiri,
_eExamination committee
810 2 _aAsian Institute of Technology.
_tResearch studies project report ;
_vno. SM-02-79
856 _3Full-Text
_uhttp://203.159.5.9/ait-thesis/detail.php?q=B11763
907 _a.b12311595
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