Understanding consumer decision making : the means-end approach to marketing and advertising strategy / edited by Thomas J. Reynolds and Jerry C. Olson

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TextPublication details: Mahwah, N.J. : Lawrence Erlbaum Associate, 2001Description: 447 pISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	14-General Book	Asian Institute of Technology Library General Collection				HF5415.32 U53 (Browse shelf(Opens below))				1	Available			30050004134572

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